The Brand

Dadart is a Swiss company, that curates extraordinary fine art shows around the world.

The Challenge

Working from their existing brand identity and logo, the challenge was to create a custom typeface around the idea of building.

The Solution

I had a lot of fun with this project, a mix between vintage and modern style – this typeface represents the idea of building, as Dadart builds fine art shows.

Getting down to the em, making sure those beziers are just right. Can you spot the difference?

Tuned Pale Ale Inspiraiton

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Agency: Mackie Biernacki
Client: Dadart
Project: Custom Typeface
Design: Erica Fontana
Creative Direction: Steph Mackie + Mark Biernacki
Photography: Mackie Biernacki

September 17